Author
Liam Borg
B.Com.(Melit.) M.Sc.(Melit.)
Liam Borg is a digital marketing professional with over 8 years of experience helping brands grow across different industries. For the past 4 years, he's specialized in off-page SEO strategies in email outreach and automation to build sustainable growth.
With a background in Marketing, Management, and Digital Strategy, Liam brings both academic insight and hands-on expertise. Through the LinkLogic Blog, he shares practical advice and proven tactics designed to make digital marketing clearer, smarter, and more effective.
Website liamborg.com
Published Articles
AI's Game-Changing Impact on Email Marketing in 2024
How AI is transforming email marketing with personalization, automation, and revenue boosts in 2024.
The Reddit-Google Partnership: Revolutionizing AI Training and Search Dynamics
An overview of the $60 million Reddit–Google deal and what it means for AI training, search results, and user behaviour.
Why a Clean Email Marketing List Matters and How to Maintain It
Understand the importance of a clean email list—how it impacts deliverability, engagement, and sender reputation—and actionable steps to keep your list healthy.
A New Chapter: From SEO to Cold Email Outreach
Announcing a shift from SEO-focused content to cold email outreach, exploring my new role, why email outreach matters, and how it aligns with SEO.
Mastering Email Management: Tips and Tricks for Outlook and Gmail Users
Essential tips and tricks for managing your inbox efficiently, from recalling emails and scheduling messages to encrypting emails and saving them as PDFs in Outlook and Gmail.
The Unspoken Etiquette of Email Signatures: What Yours Says About You
How a well-crafted email signature reflects your professional identity, digital etiquette, and the subtle rules that govern modern email communication.
Guide to Starting and Growing Your SEO Business
Actionable insights, step-by-step guidance, and growth strategies to help you launch and scale your own SEO business.
A Complete Guide to Vital SEO Tasks and Responsibilities
An essential walkthrough of core SEO tasks—from keyword research to analytics—to help you build and maintain an effective online presence.
44 SEO Tips to Boost Your Website: A Beginner's Guide
A comprehensive beginner's guide with 44 actionable SEO tips to improve your website's performance, visibility, and technical optimization.
Cracking the Code: Turbocharging Your Outreach Game
How to transform cold email outreach with personalization, segmentation, and precision for better engagement and results.